Future and Present of Ford and GM

What I think GM must put heavy concentration into now, is the 100,000,000 or so persons born after 1980. This is a segment of the buying population now and a giant size portion of the buying population in the future.

There are a myriad of ways of doing this, but I think that key consumer markets of these young are the key. Every sort of habit and way of living that they do and will do must be taken into consideration. And it must be each of the different wants of the different populations (e.g. white, black, hispanic, oriental, etc.).

Of course the styling of a vehicle and quality will always take precedence, but the honing in on the little amenities will make a difference. And what always must be taken into consideration is what their parents drive!

This will take considerable effort in planning and execution, but with diligence it is very possible to stay ahead of the fierce competition.